For service businesses and tradespeople

Turn missed calls, dead leads, and silent customers into revenue - on autopilot.

Bespoke AI agents that create & manage content, leads, calls, follow-ups, and reviews - so you focus on the work that moves the needle, not the admin.

Our team has worked with

Morgan Stanley
McKinsey & Company
JP Morgan
University of Cambridge
Bank of Georgia

You're probably losing more business than you realise.

Most SME businesses do not have a fulfillment problem. They have a visibility and follow-up problem.

AI agents for UK service businesses that protect demand and reduce admin.

Each agent supports a specific stage of the customer journey - from getting found to answering enquiries, following up leads, and earning reviews.

Reception Agent

Never miss a lead again.

Every inbound call, text, email, and web enquiry - answered instantly, 24/7. When you're on site, in a meeting, or asleep, your Reception Agent captures the lead, qualifies them, books appointments, and follows up until they convert.

  • Answers calls and messages across all channels
  • Qualifies leads before they reach your inbox
  • Books appointments directly into your calendar
  • Follows up automatically when leads go cold

Lead Reactivation Agent

Revenue is already sitting in your database. We go and get it.

Old enquiries that never converted, past customers who haven't been back, quotes that went cold months ago. Your Reactivation Agent reaches out to every one of them with personalised, natural messages, engages with them and turns dead leads into booked jobs.

  • Re-engages old leads and past customers with personalised outreach
  • Identifies who's ready to buy right now
  • Runs quietly in the background with minimal team input
  • Turns existing data into a live revenue channel

After-Sales Agent

Turn every happy customer into your best salesperson.

After you deliver great work, your After-Sales Agent follows up at exactly the right moment to collect Google reviews, gather testimonials, and ask for referrals. Automatically, tactfully, and consistently.

  • Requests Google and Trustpilot reviews when satisfaction is highest
  • Collects written testimonials and case study quotes
  • Asks for referrals with well-timed follow-up
  • Builds online reputation while your team moves to the next job

Content Marketing Agent

Stay front-of-mind so you're the first call when they're ready to buy.

Your audience is scrolling right now, but you're too busy to post. Your Content Agent uses your brand voice and local market knowledge to create and publish content that keeps you visible, credible, and top of mind.

  • Generates on-brand posts and SEO-optimised articles
  • Publishes consistently across social media, email, and your website
  • Keeps you visible without eating into your day
  • Turns your expertise into a steady stream of inbound enquiries

How it works

Up and running in 5 days. No technical knowledge required.

Meet the team

Why we left boardrooms to bring better systems to the businesses actually powering this country.

AXL founders Tengo and Alex
Founders note

We spent years helping the biggest companies in the world get ahead - and it started to bother us.

Between us, we've sat inside McKinsey boardrooms and Morgan Stanley deal rooms, helping FTSE 100 giants and Fortune 500 companies transform their strategy and operations through AI and technology. And the uncomfortable truth we kept coming back to? The businesses that needed this the most could never afford to walk through those doors.

Small and medium businesses are the backbone of the UK economy - responsible for nearly 60% of the workforce - yet they're buried under admin and manual processes that the corporates automated years ago. Every ambitious owner, operator, and director deserves access to the same tools, not just those writing six-figure consulting cheques.

So we left. We founded AXL to bring that same calibre of AI, automation, and workflow intelligence directly to the service businesses, professional firms, and tradespeople actually powering this country. Our job is simple: take the busywork off your plate so you can get back to what you're actually brilliant at - running and growing your business.

Tengo & Alex

Tengo signatureAlex signature

Every day without this is revenue walking out the door.

Book a free 30-minute revenue check. We'll show you exactly where you're losing business and give you 3 specific recommendations - whether you hire us or not.

Free Strategy Call

30 minutes. No commitment. You'll leave with a clear picture of where your leads are going.

Agent X Labs

Turn missed calls, dead leads, and silent customers into revenue - on autopilot.

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